We Are Presta

Presta is an AI-first digital product agency based in Belgrade, Serbia, specializing in custom web and eCommerce development for startups and scaling businesses. Since 2014, the team has worked with clients across four continents, building Shopify stores, web applications and AI-powered automations that drive measurable business results. Services include web development, UX and UI design, eCommerce solutions, native and cross-platform app development, digital strategy, and audit and analytics. Whether a company needs a high-converting online store, a complex platform migration or intelligent automation for daily operations, Presta combines technical expertise with product strategy and brand thinking to deliver work that performs. The agency’s philosophy is to invest in understanding the audience, test rigorously and iterate until the solution is exceptional, treating every project as if it were its own business. Its portfolio includes Shopify builds such as the Metalne Police shelf brand, and its blog offers practical guidance on topics like comparing Shopify Plus agencies and protecting SEO during a WooCommerce to Shopify migration. A transparent pricing page explains how projects are scoped, and a giving-back program reflects the team’s community focus. Companies that want a senior, strategy-led partner for ecommerce growth, platform replatforming or AI automation can start a project through the contact page.

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